What Luxury Consumers Want
Luxury Consumers Shopping Update 2017.
Luxury consumer shopping was based on an article written by Ariel
Adams for Forbes.com
Entitled; Luxury Consumers Value products, Not Buying
The article caught my attention because I have an E-Mall with…
the following concentration:
My E-Mall is loaded with luxury designers products from a Canadian
luxury designer’s fashion house.
Usually when I share this with people many of them would say,
there is no real future in luxury goods, especially in this economy.
Some of the reasons they site is that how… the economy is bad.
The business model I am with, will eventually saturate the
market. There is no repeat monthly buying.
When I ask these people if they have ever, purchased something
Online, 8 out of ten says yes, with a passion.
Surprisingly many of them have some sort of auction or penny auction
site that’s on their smart phone.
And now many of them have sites like Shopify and Etsy on their phones.
But I am still hearing, if your products are luxurious and of high quality…,
why not open a store front to sell?
Intriguingly, these are the same folks who haven’t been to…
a high end department store in years.
I have realized that these folks really don’t know what they are
talking about, even though they are participants in the new shift
Back, when I first wrote this…
This article by Ariel Adams, does shed some light on whats was…
going on that most people weren’t aware of…
even though they were participating in it.
What I got from Ms. Adams’s article is that the luxury shopping
experience that used to be out there, in your face has practically
Apparently there used to be rules for luxury shopping.
Where the emphasis was on how you felt, while shopping…
and not really on what you bought. Today it is vice versa.
Well Luxury Consumers Values Have Changed
According to Mr. Adams article more and more people were letting
go of the luxury shopping experience for the product experience
and choosing easy shopping, from home via the internet.
Easy, time saving shopping for products that “actually feels
luxurious,” is what’s valued by today’s luxury consumers.
Luxury brands are now fighting for space online, fighting to adapt
to consumers needs, wants and shopping habits.
According to the article, “Today successful luxury brands have
taken responsibility over manufacturing, creating retail demand
, and finally fulfilling the demand by selling direct to consumers.
The value of the middle-man third party retailer is quickly
Luxury brands with a desire to compete in today’s
market must form a close relationship with consumers that
involves impressing upon people the value of their brand, what
new products are available, and giving them an opportunity to
purchase them with ease.”
What the article is suggesting is exactly what Global Wealth
Trade Corp, lifestyle business consultants do. It is exactly
what successful eCommerce entrepreneurs are doing.
Mr. Adams has a lot more to say about this shift in buying habits
and values of luxury consumer or trend which I encourage you to
For Luxury Industry, Ecommerce Is No Longer a Luxury
How Millennials Will Reshape the Luxury Market
According to the writings of Michael Solomon, editor of ForbesLife…
“The luxury market is expected to grow again in 2017.”
That’s based on a recent study by Bain & Co.
They saw promising results in
Based on what you have read here can you see a bright future for
those who embraces this, take time to fully understand it and
learn how to profit from this shift in luxury consumers values?
Millions of people around the world are already embracing this
shift and profiting immensely from it.
Germey Baird is an independent luxury consultant with GWT
Corp and writes about their luxury products.